Navratri is one of India’s most cherished festivals, celebrated with great devotion across the country. For nine auspicious days, families come together to worship Goddess Durga in her various forms, seeking her blessings for health, prosperity, and happiness. The festival symbolizes the eternal triumph of good over evil and reflects India’s rich spiritual and cultural heritage.

Mumbai, India – August 2025 – As Ganesh Chaturthi approaches, homes across Maharashtra and beyond prepare to welcome Bappa with devotion, joy, and togetherness. Amidst the vibrant colours, chanting of aartis, and sharing of prasad, one element remains quietly constant is fragrance. It is this invisible yet unforgettable thread that HEM Agarbatti celebrates with its new festive campaign, “Sneh aur Sugandh ka Anmol Rishta.”

Starting the day with a simple pooja can bring a wave of calm, positivity, and spiritual grounding to your home. For many of us, it’s a tradition we've inherited from our elders, one that naturally becomes part of our routine over time.

Rainy days feel cosy, until you sit in your living room wondering why your house smells like a damp towel! But don’t worry, with a few smart monsoon home care tips, you can easily tackle that stubborn musty smell and keep your space smelling fresh all season long.

In India’s spiritual tradition, very few days hold as much reverence as Guru Purnima. Celebrated on the full moon of Ashadha month, this sacred day is dedicated to teachers, mentors, and spiritual guides, our gurus who illuminate our lives with wisdom and compassion.